We should start by defining article marketing. Wikipedia defines Article Marketing as "a type of advertising in which businesses write short articles related to their respective industry." These articles are published across the Internet. They will also contain contact and reference information about the author. When distributed freely, a well-written article with good information will draw new customers and augment the authoras standing in the marketplace.
The answer to aWho Does Article Marketing?a is simply the intelligent business person. It should be clear to any person with some business savvy that their job is to make their name and their product recognized by as large a number of people as they can.
A very good illustration of article marketing is Yahoo.com. Yahoo displays some great articles that discuss numerous products, issues and news stories. A closer inspection of the links and articles will reveal that most of them are some form of advertising.
Other great examples of Article Marketers are the Vacation Rentals and the Time Share industries. With the Internet they are able to post articles that talk about their business and the properties they have for rent or for sale. They can flood numerous websites and blogs with links to all their offerings.
One of the newest rages in the past few years are bloggers. You can use the game World of Warcraft as an example. The video game has a huge fan base because it is basically an evolving virtual world. The game never ends and continues. The fans are very loyal and there are many fan sites out there to help with tips in the game.
The genius of this is that Blizzard who produces the game gets free advertisement, links to their sight and self promotion from dedicated fans who blog about the game. Think about, instead of spending money on marketing everything themselves, they have their dedicated fan base do it for free. This is an ultimate example of successful Article Marketing.
Dell computers is the last prime example of who uses Article Marketing. It seems these days I cannot go anywhere on the web without seeing an article about Dell, or a link to a deal that Dell is offering somewhere. Each article is a well crafted marketing tool.
Finally, to truly answer the question, "who does article marketing?", the answer is the smart business person. Advertising is everything in this world and market. The more you get your name out there and especially with informative articles, the sales will start to speak for themselves. - 15433
The answer to aWho Does Article Marketing?a is simply the intelligent business person. It should be clear to any person with some business savvy that their job is to make their name and their product recognized by as large a number of people as they can.
A very good illustration of article marketing is Yahoo.com. Yahoo displays some great articles that discuss numerous products, issues and news stories. A closer inspection of the links and articles will reveal that most of them are some form of advertising.
Other great examples of Article Marketers are the Vacation Rentals and the Time Share industries. With the Internet they are able to post articles that talk about their business and the properties they have for rent or for sale. They can flood numerous websites and blogs with links to all their offerings.
One of the newest rages in the past few years are bloggers. You can use the game World of Warcraft as an example. The video game has a huge fan base because it is basically an evolving virtual world. The game never ends and continues. The fans are very loyal and there are many fan sites out there to help with tips in the game.
The genius of this is that Blizzard who produces the game gets free advertisement, links to their sight and self promotion from dedicated fans who blog about the game. Think about, instead of spending money on marketing everything themselves, they have their dedicated fan base do it for free. This is an ultimate example of successful Article Marketing.
Dell computers is the last prime example of who uses Article Marketing. It seems these days I cannot go anywhere on the web without seeing an article about Dell, or a link to a deal that Dell is offering somewhere. Each article is a well crafted marketing tool.
Finally, to truly answer the question, "who does article marketing?", the answer is the smart business person. Advertising is everything in this world and market. The more you get your name out there and especially with informative articles, the sales will start to speak for themselves. - 15433
About the Author:
I would like to know what questions you have about article marketing. I invite you to visit Article Marketing Drives Results . Ask me your question and I'll answer by email. You will also get a link for a free audio interview on Article Secrets.
